Typically, lenders who wish to increase their share of the market will search out new groups of customers who they can sell their product to. The bad credit segment is one area that lenders have begun offering most of their services on a large scale where before they did not. They simply assess the extra risk involved in lending to this group and then make sure that they charge correspondingly higher to compensate themselves for the extra risk.
Personal loans are probably the most common form of credit that most people with bad credit will be seeking. This is usually because they wish to consolidate their existing debts. Personal loans are the most common way to consolidate debts. The personal loan will have fixed repayments over a set number of years and this will give you a definite date by which the debts will be clear. This is a big moral advantage to many bad debt customers who are tired of the extra hassle and stress of being in debt.
Personal loans will also offer you far lower interest rates than most types of credit card. The main disadvantage of personal loans is that they will usually seek to be secured over your home. This puts your home directly at risk and means that you have be confident that you can keep up with repayments if you want to keep your home.